After joining the PUMA Family as a brand ambassador in 2022, Rap Legend Skepta unveils his first collaborative collection with the German brand. Taking inspiration from his unique design, the collection features a stealthy colour palette emphasising materials like premium nylon, offset by silver hardware inspired by PUMA origins.

In balancing history with innovation, Big Smoke and PUMA’s first drop goes deep into the brand’s extensive archive. Adding the rapper’s distinctive perspective to a full collection of apparel, accessories, and a brand-new footwear silhouette, the PUMA Skope Forever.

Made as uniform for Skepta, the PUMA X Skepta track jacket and track pants from a coordinated set, taking inspiration from PUMA’s T7 tracksuit. The technical vest features unique tailoring with concealed pockets, while the accompanying backpack maintains the same aesthetic, created in a black-on-black colourway with lots of storage. To complete the lineup of accessories, the first PUMA x Skepta collection also introduces gloves and a cuffless beanie.

The PUMA Skope Forever is an all-new footwear style co-created by the collaboration, inspired by early 2000s footwear designs and debuting in a special iridescent colourway.

The launch kicks off a long-term partnership between Skepta and PUMA, the first collection is available from May 18, 2024, from PUMA.com.